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Communicating

To access communication tools directly :

Rungis International Market is :

  • €7.6 billion in turnover
  • Nearly 1,200 companies present (wholesalers, producers, brokers, logistics experts, central purchasing agencies, service companies).
  • 232 hectares
  • deliveries of 1.5 million tons of foodstuffs and about 50 million flowers and potted plants.
  • 18 million consumers served, including 11 million in Ile-de-France.
  • 7 principal sectors of activity: fruit & vegetables, meat products, fresh and saltwater products, dairy products, processed foods and other foodstuffs, horticulture & decoration, equipment and packaging.
  • 24,000 entries daily: from producer to end buyer, all professionals from fresh produce sectors go through Rungis, “The place to be!”
  • 12,000 permanent jobs
  • Over 4,000 executives and managers

Did you know ?

50% of the Market’s customers are retailers, 35% are restaurants and 15% are supermarkets. 65% come from Ile-de-France, 25% from the provinces and 10% from abroad.
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If you want to :

  • Make a new product or service known
  • Organize an event with high visibility
  • Inform people about your location at the Rungis Market
  • Make contact with leading professionals from the fresh produce sectors in Ile-de-France
  • Reach an upmarket socio-professional category with a strong purchasing power

We put a wide range of communication solutions at your disposal: paper and web tools, local promotions at the point-of-sale, reception areas, etc. Your one-stop contact for more information or to review personalized or packaged operations together is :
SEMMARIS – Direction Marketing et Communication
Tel : 01 41 80 80 15
Fax : 01 41 80 81 68
Mail : service.marketing@semmaris.fr

 

Did you know ?

With nearly 65,000 jobs, Orly-Rungis is the second largest business centre in Ile-de-France after La Defense.
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1. "Distri’boîtes" at the entrances to the Market

  • Positioned at the Market’s 5 gates, our ‘distri’boîtes’ guarantee you a simple, effective way to reach Rungis actors.
  • With over 24,000 daily entries and an average distribution of 5,000 copies per day, your flyers and pamphlets will be in the hands of Market buyers, company directors and employees.
  • During your distribution period, you will benefit at the same time from a relay (text and visual) on our website.
  • Furthermore, your products or samples can also be distributed at these strategic entry positions during special operations .

Read more : " Distri’boîtes"

A high-impact promotional tool. Everyone must go through the toll booths to enter the Market. Our booth personnel constantly refill the 54 A4-format, secure boxes holding your flyers and pamphlets. You just have a single drop-off for your documents, we take care of the rest. The boxes are positioned at 2 heights to serve cars and lorries.
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2. Point-of-sale promotions and events

Launching a new product? Arranging a tasting for buyers? Sampling operation? Street marketing operations ?

  • Our spaces in the centre of the Market, in parking areas or sales pavilions, are open for your communication.
  • Our teams will help you prepare your event (defining the route, targeting places according to footfall and activity, enclosing and securing any sites used, etc.).

Did you know ?

Every year, car manufacturers, dealers or car rental companies come to Rungis to present their latest offer in commercial vehicles, to stay close to buyers, in periods of heavy activity, always in a highly targeted way.
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3. Your poster advertising at the Market

  • Over 5 km of ring road and 232 hectares open for your communication.
  • The present system includes: 54 sides 60x80 at toll booths, 149 sides 4x3, 12 sides 120x176; all of which can be illuminated.

Read more

This is a communication tool that works at the Market’s key axes with heavy traffic. Besides Market professionals, you will also reach all users through the 5 bus lines, the 24/7 night bus (Noctilien) and the Marne TransVal that passes through the Market day and night. The campaign lasts 7 days.
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4. Rungis News, a monthly trade bulletin for fresh produce sectors

  • Capitalizing on about 22,000 trade subscribers and over 600 issues, Rungis News is a reference in the food industry press. With a readership mainly composed of Market buyers, it is now the trade press magazine that reaches the most shopkeepers and restaurants in Ile-de-France and beyond.
  • Every month, you will find the latest trade news, the survey of the month, seasonal products and what’s new at Rungis, Life in Rungis, classified ads, the necessary car column and, very popular with our readers, portraits of 3 professionals: a supplier, a Rungis company head and a buyer.
  • There are all sorts of insertions for all budgets - banners, pages or half-pages, special issues, etc

Did you know ?

Rungis News, which is an officially listed publication, will celebrate its 40th birthday in 2009.
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5. www.rungisinternational.com, the Market portal

  • With 5,500 pages consulted every day, the website is one of the Market’s key communication tools today.
  • A genuine portal with over 300 pages, the website is updated daily by a dedicated webmaster.
  • A new site in 2008 makes the most of over 15 years’ experience.
  • In addition to the constantly updated and enriched content, this tool’s success is closely tied to its powerful product-service-company search engine, providing a working tool for both buyers and suppliers.
  • Through banners, search engine rankings, on-line content, etc. use the web to develop your communication .

Read more : Some statistics

  • 225,000 unique visitors per year
  • 1,200,000 pages hit
  • 15,000 subscribers to the General Newsletter
  • 2,200 subscribers to the Rungis Education Newsletter
  • 1,100 subscribers to the UK Newsletter
  • 35% of visitors use the search engine.
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6. “Who does What at Rungis”, the guide for Market companies

  • As the official guide for Market products and services, the Who does What is essential if you want to understand the activity of Rungis’ 1,200 companies: product offers, clientele targets, origin of supplies, services available, etc. It is a real mine of information in over 400 pages.
  • With over 12,000 copies distributed every year, the Who does What will help you reach Market suppliers, wholesalers and buyers through advertising.
  • All this information is also available on the website, through the search engine and downloadable chapters .

Did you know ?

Companies update all the information in the Who does What guide via the Market website every year.
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7. Function rooms

Need to organize a meeting, seminar, conference, reception or even a tasting? There are many function rooms at your disposal.

  • With over 1,700 m2 modular units in the centre of the Market, equipped with a professional kitchen, the Espace Rungis is the perfect place to host your meetings, conferences, exhibitions and functions.
  • 5 function rooms ranging from 30 to 190 m2, at the top of the Rungis Tower with a panoramic view of the Market at work. Fully equipped and catering service option available.
  • A projection room seating 98 was fully renovated in 2008 on the ground floor of Rungis Tower.

Did you know ?

The Rungis Tower is 48 metres tall and one of the rare places where you can work while enjoying a view of the Market and the Eiffel Tower. A morning tour of Rungis, followed by an excellent breakfast and a meeting in our panoramic function rooms will be a unique, unforgettable experience for your guests, just 10 minutes from Paris.
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8. Guided tours

Welcome to Rungis.

  • The largest fresh produce Market in the world opens its doors to you: 5 Worlds (fish, meats, fruit & vegetables, dairy products and flowers) are there to discover.
  • Personalized tours by Market professionals are available starting from 5 am, followed by a Rungis-style breakfast
  • Many services are proposed such as reserving minibuses, meeting rooms, accommodation, etc.
  • Diversity of visitors: general public, schools, works councils, trade professionals.
  • Different languages spoken: English, German, Spanish, Dutch, Norwegian, Hebrew and Italian .

Did you know ?

With over 18,000 visitors a year, Rungis Market is one of the most visited trade sites in France. Book now, as places are limited !
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9. Set locations

  • Rungis offers numerous solutions for film or photo shoots with its warehouses, offices, parking lots, toll booths and roadways that can be used as sets.
  • Option to film while the Market is open or outside of normal opening hours if you want a more neutral backdrop.

Did you know ?

81% of French people spontaneously associate the word ‘Rungis’ with ‘International Market’. It has a good image with 83% of people nationally, 93% in Ile-de-France. The fact that a fresh product comes from Rungis is a quality guarantee for 65% of French people. 69% consider that the signature “The French route for quality” works.
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10. Our packages

The wide variety of tools proposed in these pages should allow you to set up the communication plan best adapted to your objectives, targets and budgets.
A specialized contact is available to you for each tool.
In addition, our experience has shown that packaged operations are very effective. For instance, when launching a product, upstream information in the various print and web formats, mobilizing Market players through targeted direct marketing actions (mail shots, faxing, e-mailing), organizing a reception in our function rooms, a guided tour for your VIPs or the press, etc. The Marketing and Communication team of Rungis International Market is here to listen and help your analyse and organize these personalized actions. So we hope to see you soon at the largest fresh produce Market in the world !

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11. Rates / Contacts

Communication tool Standard rates ex-VAT Contact
‘Distri'Boîtes’ €1,500 ex-VAT per day of distribution €7,500 ex-VAT per sample operation Direction Marketing &
Communication
Tel : 01 41 80 80 15
Fax : 01 41 80 81 68
service.marketing@semmaris.fr
Promotions & Events at point-of-sale According to requirement
www.rungisinternational.com From €500 to €5,000 ex-VAT depending on advertising format
Set locations From €3,000 to €5,000 ex-VAT per day
Direct marketing (mail shot, faxing, e-mailing) According to requirement
Poster advertising From €9,000 to €30,000 ex-VAT for 7 days, depending on temporary display network From €5,000 to €15,000 ex-VAT per year, depending on Long Term location Philipe DELTREUIL
01 49 34 57 99
06 11 77 13 84
philippe.deltreuil@cbsoutdoor.fr
Rungis News €1,240 ex-VAT for banner on bottom inside page
€6,195 ex-VAT for inside tabloid page
€1,720 ex-VAT for banner on bottom cover page
€7,875 ex-VAT for 4th cover page
François d’HEUDIERES
01 46 75 99 96
06 09 39 00 89
fdheudieres@editour.com
Who does What at Rungis €4,705 ex-VAT for a full page
€2,620 ex-VAT for a half page
€1,540 ex-VAT for a quarter page
€8,420 ex-VAT for a 4th cover page
François d’HEUDIERES
01 46 75 99 96
06 09 39 00 89
fdheudieres@editour.com
Espaces de réception
Tour Rungis
From €400 to €610 ex-VAT per day Nicole GILLOT
01 41 80 80 82
06 62 90 81 34
nicole.gillot@semmaris.fr
Function rooms Rungis Tower €4,000 ex-VAT per assembly day €8,000 ex-VAT per day open Philippe PELOILLE
01 49 78 97 90 /
06 14 61 72 72
espace.rungis@wanadoo.fr
Guided tours For a minimum group of 20, €21 ex-VAT per person; €38 ex-VAT with Rungis breakfast Rungis Tour
08 92 700 119
info@visiterungis.com
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